A guide to social media trends, tips and ideas to help you attract customers to your business using facebook, squidoo, blogs, twitter and other popular social media sites.

Friday, December 12, 2008

Can You Really Blog Your Way To The Bank?

Is it really possible to blog your way to the bank? If you believe everything you hear online these days you might well think so. But, if like most online newcomers you find yourself shouting loudly into space you might just start to wonder what you're doing wrong with your weekly scribbles.

If your blog is failing to generate an income and struggling to attract traffic then listen up...

The truth is that these things take time. You must learn the secrets of effective blog marketing and consistently apply them over time if you want to reap the rewards of google ranking, consistent traffic and a loyal list of blog followers.But there are a few simple things you can do to begin with which will get you on the right track.

Here is my list of ten simple steps to blogging for beginners;

1. Decide what your blog strategy is going to be and make a plan.
2. If you're looking to build your profile then be clear about who you are and what you do from your first post so your readers will know who they are listening to and why.
3. If you're looking to attract business partners then tell them why they should work with you and not every other business builder out there in blogsville.
4. If you're trying to attract sales for your product or income for your company then learn how to market your product effectively. What makes it unique, desirable, and why should your customers buy from you?
5. Learn to understand keywords and the power of blog marketing so that you can drive targetted traffic to your blog.
6. Learn to set up an effective data capture form on your page to allow you to build your profile through emails and autoresponders. Customer relationship management is essential for any business to survive online.
7. Offer value to your followers and they will return. If your blog is based around entertainment then be entertaining. If your aim is to educate your followers about online marketing and build your profile then keep ahead of the game, learn what the latest online techniques are and apply them, talk about them and ask your followers to review them.
8. Write good content and keep to the story. Google will crawl all over your page in milliseconds to see if it looks relevent for your target audience, searching out keywords, monitoring popularity and reviewing originality and will reward you for your effort and relevence so take the time to improve your writing skills and this will pay off.
9. Keep busy. Post every week or twice a week if you have the time. Google will look for activity as well as content coming from your blog so a little and often is the key to improving your google page ranking.
10. Enjoy what you are doing. If you don't enjoy it then it's fair to say that nobody else will either.

If you're looking for more information on online marketing or have a few ideas of your own to add to my list feel free to leave a comment. If you're new to online marketing and looking to generate more sales. Attract more customers or simply build a positive profile for your business maybe this link will help.

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